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Scheduled Lead Follow-Up Sequences

Most deals are won in the follow-up, and most follow-up never happens. Your AI team runs a schedule of polite, specific check-ins so no open lead goes quiet by accident.

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The problem

You meant to follow up. Then the week got busy, and the lead who asked for a callback is now three weeks old. Spreadsheets and sticky notes don't send themselves, and a generic drip campaign feels like spam to the people you most want to win.

What the AI team actually does

  1. Agrees with you on a cadence, for example day two, day five and day twelve, and when to stop.
  2. Drafts each touch so it references what the person actually asked about instead of repeating the same note.
  3. Pauses the sequence the moment the person replies, books or tells you they've chosen someone else.
  4. Gives you a short list each morning of the conversations that need a human, with the history attached.

What stays with you

You choose the cadence, the tone and when a lead is closed. Any message that makes an offer or a commitment waits for your OK. G&K fully manages the whole setup on our own system and connects it only to the tools you pick, using each tool's own permissions. You never have to take it over or maintain it. If your work is licensed or regulated, the team never advises your clients and G&K claims no certifications. Sensitive data is handled under the rules your business already follows, and you keep compliance sign-off.

This can be part of any package, and packages are tailored to your needs. View the pricing guide and we'll fit it on your free call.

How different businesses use it

  • Roofers: An estimate went out after a storm inspection. The team follows up on day three with a note about scheduling before the next weather window.
  • Mortgage loan officers: A pre-approval inquiry stalls. The team drafts gentle check-ins about documents still needed. It never discusses rates or gives lending advice.
  • Consultants: A discovery call ended with 'send me something.' The team drafts the recap email and two later check-ins for your review.

Follow-up sequences on a schedule is a good fit for roofers, mortgage loan officers, consultants and most businesses that handle this work by hand today. See every industry we work with

Getting started with follow-up sequences on a schedule

  1. On your free AI Team Blueprint call, we look at how follow-up sequences on a schedule happens in your business today and where it gets stuck.
  2. Together we set the rules for follow-up sequences on a schedule: what the team can do on its own, what needs your approval, and what always comes back to you.
  3. G&K builds it, connects the tools you choose and tests follow-up sequences on a schedule with real examples from your business before anything reaches a customer.
  4. Once follow-up sequences on a schedule is running, we watch the results, adjust wording and timing, and keep it working as part of your larger AI team.

Follow-up sequences on a schedule: frequently asked questions

Won't automated follow-up annoy people?

Each touch is short, specific and spaced out, and the sequence stops as soon as someone replies. You approve the wording before anything goes live.

Can I have different sequences for different leads?

Yes. Most clients have a few, for example new inquiries, open quotes and past customers. We set them up together on the Blueprint call.

Does it work with my CRM?

The team connects to the CRM and email tools you choose, with each tool's own permissions, and logs every touch.

Can follow-up sequences on a schedule be combined with other services?

Yes. Most AI teams pair follow-up sequences on a schedule with related work like instant first-reply drafts for new leads and nurture emails and texts, and it all runs under one setup that G&K fully manages.

Related services

Instant first-reply drafts for new leads · Nurture emails and texts · Pipeline stage updates

Part of Lead capture & follow-up: New leads get a fast, personal response and nobody slips through the cracks. · Everything we do

See what an AI team could take off your plate.

Book a 30-minute AI Team Blueprint call. We'll show you our own team working live and map out which assistants fit your business.

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